NEWS
Diet Coke Promotes Diversity And Inclusion By Removing Labels From Cans

NEWS
Diet Coke Promotes Diversity And Inclusion By Removing Labels From Cans

Earlier this summer, Coca Cola’s Diet Coke launched its [unlabeled] campaign. In efforts to foster conversations about the damaging effects of societal labels, the soda company is removing labels from its cans. [unlabeled] is a multiyear campaign, and the kickoff event was the distribution of unlabeled cans at select events and locations.

“Some labels are earned. Fought for. Demanded. Proudly owned,” the campaign website reads. “But then there are labels that are imposed upon us. Weapons aimed to limit. Box us in. Make us feel lesser than. But imagine a world where we aren’t limited by the way others label us.”

Diet Coke has partnered with several organizations to create this campaign, including GLAAD, Human Rights Campaign (HRC) and American Association of People with Disabilities (AAPD). Among the individuals was participated in the campaign’s promotion was Keri Gray, the director of stakeholder engagement and strategic communication at AAPD.

Read More at Forbes…

There’s a not so quiet revolution taking place in the world of design and creativity. 


Artificial Intelligence (AI), with its ability to analyze data, recognize patterns, and generate solutions, is steadily making its way into creative studios.

Along with this revolution there is the notion that AI will replace the designer, making their talent and expertise obsolete. This notion grabs headlines, gets clicks and makes for good Twitter debate. But this narrative, while sensational, tends to oversimplify the complexities of both AI technology and human creativity. It often underestimates the value of human insight, intuition, and our inherent ability to understand and navigate social and cultural subtleties.

While AI can automate and accelerate certain tasks, the necessity for human judgment, ethical considerations, strategic thinking, and creative spark remains critical. Instead of fostering a culture of fear and resistance, we should focus on harnessing the immense potential of AI as a collaborative tool that elevates human potential rather than diminishing it.

As we delve into this brave new world, let’s put to rest the age-old debate of man versus machine and, instead, imagine the endless possibilities of man and machine working together in harmony.

Viewed from within the four walls of this technological evolution, one thing is becoming clear: AI is here to assist the creative designer, not replace them.

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New York

261 Madison Ave 9th Fl.

New York, NY 10016

+1 718 906 3639 x113

Lisbon

Largo de São Rafael 8,

Lisboa, 1100-559 PT

+351 91 500 6055

©2024 Dedica Group LLC.

New York

261 Madison Ave 9th Fl.

New York, NY 10016

+1 718 906 3639 x113

Lisbon

Largo de São Rafael 8,

Lisboa, 1100-559 PT

+351 91 500 6055

©2024 Dedica Group LLC.