Bachman Brown, a distinguished interior design firm in Manhattan, is celebrated for its elegant and enduring designs, emphasizing spaces that reflect clients' unique identities and enhance their quality of life. Embarking on a transformative rebranding journey, Bachman Brown sought to capture its evolving spirit and commitment to sustainable, timeless design.
The objective was to create a brand identity that would stand the test of time, mirroring the firm's dedication to enduring aesthetics and environmental stewardship. The culmination of this effort is a refreshed visual identity, featuring a classic logo, a cohesive color scheme, sophisticated typography, meticulously chosen brand materials, and a directive for photography that aligns with the firm's vision. Additionally, the launch of an updated website and the development of comprehensive brand guidelines ensure consistent representation of the Bachman Brown ethos across both digital and physical channels.