AMC THEATRES

F&B Merchandising

Over the past six years, our collaboration with AMC Theatres has been a transformative journey, marked by strategic innovation and creative excellence. We have had the privilege of developing and executing a forward-thinking Food & Beverage (F&B) strategy that encompasses AMC's three distinguished brands: AMC, AMC DINE-IN, and AMC Classic.

A key aspect of our partnership has been the comprehensive reimagining of digital menu boards across all brands, which necessitated a significant operational overhaul including an increase in the number of screens per theatre, nationwide, to align with our new strategic direction.

This ambitious endeavor has not only revolutionized the visual and operational landscape of AMC's offerings but has also been instrumental in repeatedly boosting revenue. Through successive creative refreshes and strategic realignments, our collaboration has continually enhanced the customer experience and operational efficiency, highlighting our shared dedication to redefining the movie-going experience.

Over the past six years, our collaboration with AMC Theatres has been a transformative journey, marked by strategic innovation and creative excellence. We have had the privilege of developing and executing a forward-thinking Food & Beverage (F&B) strategy that encompasses AMC's three distinguished brands: AMC, AMC DINE-IN, and AMC Classic.

A key aspect of our partnership has been the comprehensive reimagining of digital menu boards across all brands, which necessitated a significant operational overhaul including an increase in the number of screens per theatre, nationwide, to align with our new strategic direction.

This ambitious endeavor has not only revolutionized the visual and operational landscape of AMC's offerings but has also been instrumental in repeatedly boosting revenue. Through successive creative refreshes and strategic realignments, our collaboration has continually enhanced the customer experience and operational efficiency, highlighting our shared dedication to redefining the movie-going experience.

Over the past six years, our collaboration with AMC Theatres has been a transformative journey, marked by strategic innovation and creative excellence. We have had the privilege of developing and executing a forward-thinking Food & Beverage (F&B) strategy that encompasses AMC's three distinguished brands: AMC, AMC DINE-IN, and AMC Classic.

A key aspect of our partnership has been the comprehensive reimagining of digital menu boards across all brands, which necessitated a significant operational overhaul including an increase in the number of screens per theatre, nationwide, to align with our new strategic direction.

This ambitious endeavor has not only revolutionized the visual and operational landscape of AMC's offerings but has also been instrumental in repeatedly boosting revenue. Through successive creative refreshes and strategic realignments, our collaboration has continually enhanced the customer experience and operational efficiency, highlighting our shared dedication to redefining the movie-going experience.