Project Info

Working closely with the IHG Development team, Dedica designed and developed a mobile app that organizes the sales and marketing assets for its 17 hotel brands into one cohesive digital destination. The new mobile app provides remote IHG associates with immediate access to the most current sales presentations, brochures, design guides and photo books.

A built-in email feature allows users to send materials to perspective developers or franchisees on the spot.

A backend reporting tool tracks usage and downloads, providing essential data for future updates and ensuring that the sales teams have access to the assets they need, when they need them most.