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Ondla Market

Client Ondla Market
Category Consumer Goods, Retail
Activation Brand Refresh, VIS, Packaging
The Dedica Team developed a new brand identity and helped craft the brand story for Ondla Market. Objective was to provide a more simplified, clean, modern and refreshed look to reflect its overall product offering of wholesome pantry favorites. As part of this, Dedica developed a new tagline, brand messaging and redesigned all of the product packaging. For brand rollout. In addition, we created a digital/social strategy and social media assets for launch. 
ABOUT PROJECT

Ondla is rooted in the idea of providing wholesome pantry favorites to provide families with natural/organic nourishment that’s tasty and flavorful.

Our creative approach leverages organic shapes and iconography that is representative of the ingredients. The compositions show movement, while the colors are more muted, clean, modern and simplified to elevate the brand with pops of color that helps add a little charm.
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The Brand Book...

The Brand Book...

Brand Guidelines bring together all of the graphic elements that create a unique brand identity for Ondla Market. Additionally, the Brand Book helps illustrate how all of the elements come together on the packaging design.
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