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Experential

Dacron Showrooms

Client Dacron
Category Consumer Goods, Retail
Activation Showroom, Experential
For the past several seasons, Dedica has helped the Dacron brand ideate, develop and produce an innovation showroom for the semi-annual New York Market to launch new fiber technologies and product solutions for the fiber industry. Our team is responsible for new product concept messaging, brand development and creative activation that brings Dacron fiber innovations to life for retail buyers.
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